Zalena is the AI voice and chat platform built for small businesses — not developers.
Most small businesses lose customers across two channels every day: phone calls that go to
voicemail, and messages that sit unanswered for hours. Zalena fixes both. One AI agent answers
your phone, your website chat, your Facebook and Instagram DMs, and your SMS — 24/7, in your
business name, with the same knowledge base across every channel.
Key features
• Voice AI — 24/7 inbound call answering with natural-sounding voices, in your business
name
• Chat AI — website widget, Facebook Messenger, Instagram DMs, and SMS, all from one
inbox
• Live appointment booking into Google Calendar, Outlook, Calendly, or your scheduling tool
• CRM sync with HubSpot — every lead and conversation flows directly into your pipeline
• Shopify integration for ecommerce stores — order lookups, returns, product questions,
abandoned-cart recovery
• Social messaging — native Facebook Messenger and Instagram DM support, no third-party
tools required
• Custom integrations available — if you have an existing system we don't ship out of the
box, we'll connect it
• Lead qualification with industry-specific questions (insurance for dental, case type for legal,
service type for home services)
• After-hours and overflow coverage — picks up when your front desk is on lunch, on
another call, or gone for the day
Zalena — Directory Submission Copy
Page 3
• Human transfer on demand — escalates gracefully when a caller asks for a person or hits
an edge case
• Transcripts and call summaries sent to your email or phone after every interaction
• Industry templates for dental, legal, home services, and restaurants — pre-loaded with the
right questions and tone
• 5-minute setup, no code — pick your industry, hear your agent, go live
What makes Zalena different
• Voice and chat in one product. Most platforms force you to pick: Chatbase is text-only,
Vapi is voice-only. Zalena handles both with the same agent and the same knowledge base.
• Real integrations, not just API access. HubSpot, Shopify, Facebook Messenger, Instagram,
Google Calendar — ready out of the box. Custom integrations available for anything else
you run.
• One bill, no surprises. Vapi customers get five invoices a month — STT, LLM, TTS,
telephony, platform — with true costs of $0.20–0.35/minute. Zalena is one flat price, all-
inclusive.
• Built for non-technical owners. No JSON, no API keys, no developer required. If you can fill
out a form, you can launch an agent.
• Try before you sign up. Talk to a live demo agent on the homepage before creating an
account or entering a credit card.
• Starts at $29/month — accessible to a one-chair dental practice or a solo plumber, not just
enterprise.
Real outcomes you can expect
• Recover the 20–30% of new customer calls that currently go to voicemail and book
elsewhere
• Stop losing leads who message your Facebook page or Instagram and never hear back
• Capture after-hours inquiries across every channel — voice, chat, social, SMS
• Pay back the subscription in 1–2 booked appointments per month
• Free your front desk to focus on in-person customers instead of fighting the phone and the
inbox
Built for: Dental and medical practices, law firms, home services (HVAC, plumbing, electrical,
contractors), restaurants, ecommerce stores on Shopify, and any small business that handles
customer inquiries by phone, web, or social.
Integrations: HubSpot, Shopify, Facebook Messenger, Instagram DMs, Google Calendar, Outlook,
Calendly, SMS, website chat widget. Custom integrations on request.
Alternatives to: Vapi, GoHighLevel, Chatbase, Smith.ai, Synthflow, Retell, Bland AI, Intercom Fin.
Try it on the homepage — talk to a live demo agent in under 30 seconds, no signup required.
