SEO is the longer-term marketing strategy.
O.G indiehackers like Danny Postmaa have proved this.
We all hate doing marketing though, if you're an indie hacker like me.
You have to optimize all pages in your app but that is soooo little if you don't have a blog.
You need a blog.
I was a little lazy in putting up a blog that I liked. I didn't want any of that markdown rubbish because it was too hard to edit on the go.
I also didn't want stuff like strapi where you had to pay a monthly fee
If you use Nextjs, I've built a way so you never have to build a blog if you don't want to. You also pay a one-time fee. I built a solution so you just:
Download a couple of files
Follow setup instructions
Publish a post and you have your blog live
Generate automatic SEO-optimized articles with AI which you can edit as it picks up traffic.