Launching on Product Hunt is easy. Getting featured on Product Hunt? That’s a different story.
I’ve been part of 100s Product Hunt launches - sometimes as a maker/hunter, sometimes behind the scenes helping others get noticed, and sometimes just being the quiet supporter who knows how the platform actually works.
I’ve been on Product Hunt for years, with a daily streak of over 800 days, 5,000+ followers, and 40+ badges to show for it - more than 20 of them earned from Top 5 launches. I’ve personally upvoted over 28,000 products, studied countless listings, and tracked what makes a launch sink or soar.
You can read dozens of Recommendations on my LinkedIn profile from founders and CEOs about my contributions, and I’ve also written another guidebook - TrafficGrow, a well-received eBook that teaches people how to boost website traffic with 10 clear, proven strategies.
But if there’s one question I get asked all the time, it’s this:
“How to get featured on Product Hunt?”
This book is the answer.
What You’ll Get from This Book
This guide doesn’t waste time on generic advice. It’s built specifically to help you:
● Understand how Product Hunt’s featuring process really works.
● Avoid the mistakes that get your product buried - even when it’s great.
● Build your momentum early and create a strong launch day strategy.
● Increase your odds of getting featured - not just launched.
The truth is:
Getting featured is harder today than ever. Product Hunt has changed. There are more launches, more automation, and more noise. A good product isn’t enough - you need to understand the system, play smart, and show up prepared.
I’ve seen every kind of launch:
the ones that went viral, the ones that flopped, and everything in between. My experience isn’t theoretical - it’s lived.
Product Hunt has changed a lot. Today, the competition is tougher, the algorithm is stricter, and what worked five years ago doesn’t work anymore. A lot of people still get it wrong - they treat Product Hunt like just another place to post a link, ask friends for upvotes, and hope for the best.
Product Hunt is no longer a casual playground - it’s a serious launchpad. The makers who win here treat it like a campaign, not a tweet. This book gives you the structure, guidance, and insights you need to make your shot count - and maybe even hit #1.
This book is here to help you avoid those mistakes - and actually get featured.
