Real friction here: businesses doing competitive intelligence usually have to choose between paying for enterprise scraping APIs or building in-house extraction logic that breaks every time Facebook changes their page structure. Most FB data tools either 1) are outdated by launch day, or 2) require constant maintenance. Built on Apify means this benefits from their infrastructure maintenance, which is underrated for this use case. For researchers and marketers doing quantitative review analysis, having raw timestamps and engagement metrics (not just text) is crucial for temporal trend analysis. The fact that it outputs direct review URLs means traceability too - important for compliance when extracting at scale.