Enric Rovira

AI & eCommerce founder based in Spain.

I’m building ButterflAI, a platform that helps brands and agencies create high-performing product content at scale — titles, descriptions, SEO metadata, lifestyle images, infographics, hero shots, and ads — directly from their Shopify catalog. My focus is building tools that improve conversion, SEO, and team efficiency.

I’m obsessed with understanding the problem deeply, validating with real users, and shipping fast. I love turning complex eCommerce workflows into simple automations teams actually use: clear UX, measurable ROI, and low friction. Builder mindset, growth-driven, and always focused on turning ideas into tools that deliver value from day one.