Own.page Review - More Than a Link-in-Bio

Welcome to this Own.page review 😊!

It all started with a tweet where I proposed to people to share their product with me, and I'd write a blog post about my experience testing it. I got A LOT of responses 🤯! Among all those products, Own.page was one I had been wanting to try for a while. It's a personal website builder that positions itself as "More than a Link-in-Bio", and I was curious to see if it lives up to that promise.

Own.page is built by Elitza Vasileva and Dominik Scholz, and already has over 3,000 creators using it. The idea is simple: create a beautiful personal page in minutes, with links, social embeds, images, and even goal tracking. All without writing a single line of code. Let's dive in! 🚀

Getting Started

The sign-up process is as smooth as it gets. You start by claiming your username (in my case, own.page/tsanlis) and you're immediately greeted with a satisfying "own.page/tsanlis is yours!" message 😍. You can sign up with email, Google, or Apple. No friction at all.

Once signed in, you land directly on the editor. And here's a nice touch: the page comes pre-filled with suggestions: placeholders for your avatar, links, images, Spotify, YouTube, and more. It gives you a clear picture of what's possible right from the start, and you can hit "Remove Suggestions" if you'd rather start from scratch. I really appreciated this onboarding approach, it's way more intuitive than staring at a blank page 👀.

The bottom toolbar gives you quick access to all the building blocks: themes, links, text, lists, images, widgets, and even a mobile preview toggle. Everything felt very intuitive. I had my page looking great in about 5 minutes 🤯!

Designing Your Page

This is where Own.page really shines. The theme system is beautifully designed. You get access to several pre-built themes like Sol (light), Moon (dark), and Venus (warm beige), and you can customize colors for headings, subheadings, normal text, and the background individually 🎨.

Some of the font customization options (like specific heading and background colors) are locked behind the Pro plan, but honestly, the free themes already look gorgeous. I went with the Moon theme for my page and the result was a sleek dark design with gold-ish accents. The overall aesthetic quality is really high, these aren't generic templates, they feel carefully crafted 😊.

The Widget Ecosystem

The widget library is probably the most impressive part of Own.page. The selection is massive: Instagram, TikTok, X (Twitter), YouTube Profile, YouTube Video, Map, Spotify, SoundCloud, Calendar, and more. Each widget is represented by a beautiful card with its own icon and style preview.

Adding a widget is dead simple: you just search or browse, tap the one you want, and it gets added to your page. I embedded my Uneed link, my X profile, and my GitHub contribution graph in just a few clicks. The embeds look native to the page. They're not ugly iframes, they're beautifully styled cards that match your theme. That's a huge plus compared to other link-in-bio tools I've tried 🙌🏻.

What really stands out is how each widget adapts to the overall design of your page. The X embed shows your bio and follower count in a clean card, the GitHub widget displays your contribution grid... everything feels cohesive and polished.

Goal Tracking

Here's a feature I wasn't expecting: goal tracking 🎯! You can add a goal widget to your page with a headline, deadline, and progress bar. I set mine to "Reach $200K revenue in 2026" with a deadline of December 31, 2026, and it shows "309 days remaining" along with a nice visual progress bar at 10%.

This is a fantastic feature for builders in public. Instead of just listing your links, you can show the world what you're working towards and how far along you are. You can add multiple goals with different metrics. I think this is what truly differentiates Own.page from a simple Linktree or similar tool: it tells a story about who you are and what you're building 🔥.

Pricing

The free tier is genuinely generous: you get 1 page, 5 images, 3 advanced widgets, unlimited links, basic analytics, and your own subdomain. For most people looking for a simple personal page, that's more than enough.

The Pro plan is $8/month (with a yearly option that gives you 2 months free), and it unlocks 5 pages, unlimited images and widgets, advanced analytics, branding removal, and priority support. The pricing feels fair, it's cheaper than most website builders, and you get a polished product in return 💰.

Conclusion

That's the end of this Own.page review!

I'll be honest, I was pleasantly surprised. What could have been "just another link-in-bio tool" turned out to be a genuinely thoughtful personal website builder with real depth.

What I loved:

• 🚀 Instant onboarding - From sign-up to a finished page in under 5 minutes, with helpful suggestions to guide you
• 🎨 Beautiful themes - The design quality is top-notch, themes feel handcrafted and cohesive
• 🧩 Widget ecosystem - Massive selection of embeds that look native and match your theme perfectly
• 🎯 Goal tracking - A unique feature that makes your page more than just links, it tells your story
• ✨ Polished UX - Everything from the editor to the final page feels clean and well-thought-out

Points to consider:

• 🔒 Some customization locked behind Pro - Color pickers for specific elements require the paid plan
• 📊 Analytics could go deeper - I'd love to see more detailed visitor insights (top referrers, click heatmaps, etc.)
• 🌐 No custom domain on free tier - You'll need Pro to use your own domain

And cherry on top: your Own.page comes with a free backlink to your project 👀. That's right, every link you add to your page is a dofollow link pointing to your site, which is great for SEO. For indie hackers and makers, that's a nice bonus you won't get from most link-in-bio tools.

If you're a creator, indie hacker, or anyone who wants a personal page that goes beyond a list of links, Own.page is definitely worth checking out. The goal tracking alone makes it stand out from the crowd, and the overall design quality is impressive. Give it a try — your page can be ready in minutes 🚀!