Beacon is a platform for tracking and optimizing brand visibility across AI-powered search engines. Comprehensively attending to both traditional and AI driven search engine optimization factors, Beacon provides a broad set of features.
These include fundamental SEO elements like tracking domain ratings, monitoring backlink growth, keyword ranking tracking, as well as providing technical SEO audits to pinpoint potential weaknesses in crawlability, speed, or schema.
In parallel, Beacon lends a unique focus on AI visibility. It allows brands to monitor how often they are mentioned by AI platforms like ChatGPT, Perplexity, Claude, and Google AI.
The platform provides a GEO Score, a unified metric that gauges a brand's visibility in the realm of AI, taking into account domain rating, AI mention volume, platform diversity, and technical factors.
Under the hood, Beacon uses autonomous AI agents to analyze site data, forecast growth and create personalized optimization roadmaps. This system operates continuously, correlating metrics across data sources, seeking out patterns and translating insights into prioritized action plans.
This delivers strategic direction tailored to each brand's specific competitive landscape. Content recommendations provide insights on how to optimize content for both traditional Google and AI-based visibility, including recommendations for structure, schema, and FAQ sections.
Additionally, Beacon gives you the option to keep track of competitors' performance and offers insights on where your brand stands in direct comparison.
